Boldon gives Pro League players lesson on media relationsAto Boldon
Four-time Olympic medalist and now Senator Ato Boldon took time to lecture at the TT Pro League’s Player Welfare Seminar series on Thursday evening at the Ambassador Hotel Ballroom, Long Circular Road St James.
The former track star spoke extensively to Pro League players on media relations—and how professional athlete should deal with the pressure of media attention.
Senator Boldon told ttproleague.com afterwards, “I believe I was able to get the message to the players by easily translating it into language they can understand.
“My purpose here was to enlighten the players on the media and let them understand the importance and how it can be used as a tool in their favour.
“The players have to understand how extremely important the media are and how to deal with situations they encounter.”
“I have had my experiences with the media both local and international, so I can now impart to them the advantages and disadvantages of the media as it relates to a professional athlete.
“The professional attitude they send via the media can either land them better deals or even endorsements as it did for a lot of top athletes including myself,” said Boldon.
Before welcoming and introducing Senator Ato Boldon, T&T Pro League chief executive officer Dexter Skeene reminded the players in attendance of the league’s commitment to its members.
He said: “The Trinidad and Tobago Professional League’s core mission is about you (the players). The league is committed, dedicated and resolute in it’s determination to providing the footballers of T&T with a sustainable opportunity to live their dreams and God given talent to establish a career in football.”
