It is one of the most unique marketing campaigns ever, this movie is all the buzz right now, produced by JJ ABRAMS of Lost and Alias, Mission Impossible 3
I personally cannot wait to see this one. The entire movie is shown from the view of a handheld camera and captures a going away party to unexpected and catastrophic attack on New York by some unnamed creature. Note that at the start of the trailer it says that this camera was "recovered in the area formerly known as central park" So the immediate question is did they survive?
What is so unique, there are blogs and youtube postings of the people who are going to be at the party, there are news reports on youtube of an unexplained oil rig collapse and of course the Movie poster itself with the head missing from the Statue of Liberty.
In an interview Abrams talked about his disappointment with Godzilla and wanted to make a really terrifying monster movie. I hope we get our money's worth on this one but right now I am sold
5 MIN CLIP OF CLOVERFIELD TRAILER
http://www.youtube.com/watch?v=HOnoTb_RTbsCloverfield News
http://www.cloverfieldnews.com/